When Deion Sanders became Colorado Buffaloes head coach in 2022, he confidently declared, “We coming,” promising change.

By 2024, Sanders has proven his promise true, turning Colorado into a standout, widely recognized team in college football.

Once overlooked, Colorado’s football team is now a national sensation, drawing 4 million viewers per game—the highest in the West. The Buffaloes are more than a team; they’re a brand.

Two years ago, Colorado’s games were hardly watched. Now, according to Athletic Director Rick George on Zero 2 Sixty with Matt McChesney, Colorado ranks as the fifth most-viewed program nationwide, boasting 32 million viewers after Week 11—a dramatic turnaround in popularity.

Colorado now draws an audience rivaling top programs like Alabama, Georgia, and Ohio State. Even Michigan, USC, and Oklahoma lag behind in viewership.

The Buffaloes’ success largely comes from Sanders’ exciting energy, making their games a thrilling watch for fans.

Every Colorado game airs on major channels like ESPN, ABC, CBS, or FOX, highlighting the team’s growing prominence. “We’re always on the main networks,” George emphasized.

A Season of Growth and Speculation

Despite some challenges, Sanders has led the Buffaloes to an impressive 7-2 season, creating a team with a powerful impact that reaches well beyond Boulder.

As Colorado’s achievements rise, talk has surfaced about Sanders moving to the NFL. Rumors connecting him to the Dallas Cowboys caught attention, but Sanders quickly dismissed the buzz.

On FS1’s Speak, Sanders confidently shut down any rumors, showcasing Colorado’s top-notch facilities and declaring, “I LOVE IT WHERE I AM,” making it clear he’s fully committed to the Buffaloes.

Sanders has reshaped Colorado’s program dramatically. In under two years, he’s taken the team from overlooked to outstanding, setting new standards for their potential. With Sanders leading, Colorado’s future shines brightly, capturing the college football world’s attention.